BASED IN BRAZIL | WORKING GLOBALLY
GOOD DESIGN STARTS BEFORE THE DESIGN.
I’m Gabriela, a Product Designer who helps teams find the right problems to solve and turn them into better digital experiences.
UX RESEARCH
STRATEGY
UX DESIGN
I START BY UNDERSTANDING, NOT DESIGNING.
Before jumping into solutions, I look at the context, listen to people and use evidence to understand what actually needs to change.
01
UNDERSTAND
Context before solutions.
02
STRATEGY
Turn research and evidence into product decisions.
03
PRODUCT DESIGN
Translate decisions into clear experiences.
04
ALIGNMENT
Bring stakeholders and teams together around what comes next.
SELECTED WORK
Three projects that shaped how I think about product design.
Neodent New Website
What started as a website redesign became a deeper look into what users actually needed.
RESEARCH
STRATEGY
INF ARCH
Neodent Educational Ecosystem
What if the problem wasn't how the platforms looked, but what it was supposed to be?
STRATEGY
INF ARCH
UX
Think of Us AI Platform
Researching, designing and improving access to resources in a nonprofit environment.
UX RESEARCH
AI
ACESSIBILITY
A PRODUCT DESIGNER WHO LIKES TO FIGURE THINGS OUT.
I’m naturally curious about how things work... asking questions, organizing complexity, and translating messy human problems into clear, structured digital systems.
WHERE I'VE WORKED
Straumann Group
Web Content Experience & Search Specialist • 2026
Neodent
UI/UX Designer Specialist • 2025
Think of Us
UX Researcher Consultant • 2024
ExxonMobil
Product Designer • 2022 - 2024
Have a complex problem to untangle?
Let’s talk!